Certificate Programme in Social Media Management & Digital Marketing

Key Highlights
Benefits of the program
What you will learn?
Syllabus
Who should do this course?
For freshers or professional students looking to create their knowledge base in the digital platform for effective digital marketing strategies and brand visibility know-how for organizations in the modern digital era, this course acts as a perfect one-stop solution.
It is also an excellent program for entrepreneurs or traditional marketing professionals who wish to get a thorough understanding of the digital marketing for creating brand strategies.
Minimum eligiblity
Class 10+2 pass. No Computer Science or technical background necessary.
Become a certified digital professional
Post this program, you will get an industry relevant and recognised Certificate in Management from one of India's largest state university for management and technical education - Maulana Abul Kalam Azad University of Technology (MAKAUT, formerly WBUT)
Uplift your career
Today digital marketing is ubiquitous and ech and every brand must have a strong digital marketing game in order to stay ahead of the competition. As such there are plenty of courses offering digital marketing course but not many with a recognized university degree.
This is a genuine boost for employers who are looking for candidates with recognnized skill in the digital marketing and social media domain.
Career Prospects in Digital Marketing
Value-for-money education
Total Course Fees is Rs. 20,000
What you get?
Frequently Asked Questions
What kind of Jobs will I get after completion of the course?
Students who complete our certificate program typically find jobs in various marketing positions in the corporate sector. You can aim to be a digital marketing expert, marketing/sales executive, marketing/sales manager, corporate relationship executive/manager, business relationship manager and so on. Career options in digital marketing are not limited to traditional businesses. Such candidates are highly sought after in service sectors such as BFSI, finance, retail, healthcare, tourism, educational institutions as well as ITeS sector where customers and employers need to connect constantly via digital platforms such as social media.
Do students have any internship opportunities?
The course offers internship opportunity along with live project training to enable the practical implementation approach simultaneously with classroom discussions. The interactive sessions by industry leaders provide the much needed added boost to freshers looking forward to making a mark in the digital marketing platform. Such industry sessions may also provide probable opportunities for placement assistance post course completion.
What are the certifications offered for this 3-month digital marketing course?
Students gain competitive advantage through these 7 Google certifications as mentioned below: 1. Google Ads Fundamentals 2. Google Ads Display 3. Google Ads Mobile 4. Google Ads Search 5. Google Ads Video 6. Shopping Ads 7. Google Analytics Additionally, students get 3 certifications offered by HubSpot, a leading international CRM (Customer Support Management) organization in inbound marketing, sales, customer service and CRM software offering inbound marketing training courses & certifications: 8. Social Media Certification Course 9. Content Marketing Certification Course 10. Inbound Marketing Certification Course.
All these 10 certifications along with IIAS certificate (making it a total 11), students are provided with the necessary tools in process controls to jump-start their career in digital marketing sector.
What is the typical salary level?
Income mostly depends upon the candidate’s qualifications, skills and experience. Digital marketing professionals can typically earn between Rs 10,000 – Rs 25,000 per month. Though sky is the limit as Digital marketing professionals are in high demand in the industry.
Do Students have any internship opportunities?

Certification Awarding Bodies
Global certifications by international corporate giants + University affiliations at your beck and call
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