Certificate Programme in Digital Business Strategy

Key Highlights
Key Facts & Figures
Flexible Admission
Next Batch starts from September 2020. Admissions are on a rolling basis.
To book a seat for the upcoming batch, pay Rs. 5000 only.
Power up your future
Take this course over 3 months delivered primary online with limited contact classes. Attend classes virtually and stay ahead of the competition.
Award
Get an University approved Certificate from MAKAUT (formerly WBUT - a State University, Govt. of WB),
Flexible Online learning
Live interactive sessions conducted online with regular assignments via LMS by faculties from various locations across the world. In-class sessions at campus in Rajarhat, New Town, Kolkata with faculty from Bangalore, Mumbai.
What you will learn?
Syllabus
Who is this program for?
In the age of digital disruption, it has never been more imperarive to gain a competitive edge by having a clear digital business strategy. This course has been designed to cater to candidates across various levels of experience. The program would be particularly helpful for the career prospects of:
Eligibility
Minimum eligibiltiy is Class 10+2 but this course is geared towards executives and business managers from different business areas — not just those in IT. People with work experience should definitely consider joining this program for enhanced future career prospects
Earn a recognized professional certification
Upon successful completion of the program, participants will be awarded a Certification from Maulana Abul Kalam Azad University of Technology (MAKAUT, formerly WBUT) - West Bengal's largest university in management & technical education.
Transition to leadership roles
There is a real shortage of quality professionals who can take up the leadership mantle in the industry. Less than a quarter of HR from top companies feel they have the right personnel with such skills.
This course will prep you for getting into a managerial role from an operational one. This professional certification will serve as an indicative proof of the management skills and personal development that you will have acquired though this course.
Invest in your career.
Total Course Fees is Rs. 22,700
What you get?
Frequently Asked Questions
What kind of Jobs will I get after completion of the course?
Students who complete our PG program typically find jobs in various sales and marketing positions in the corporate sector. You can aim to be a management trainee, marketing/sales executive, marketing/sales manager, corporate relationship executive/manager, business relationship manager and so on. Career options in sales & marketing are not limited to traditional businesses. Such candidates are highly sought after in service sectors such as BFSI, finance, retail, healthcare, tourism, educational institutions as well as ITeS sector where customers and employers value quality service and experience.
What kind of Industry-exposure will I be entitled to?
The best part of this course is that the faculty comes with years of exhaustive industry experience to give the students a peek into real-world transactions inbuilt with the theory classes via in-depth case-study discussions. Moreover, we may tie-up with corporates in future to help students with placement assistance.
